Introducing Your Puppy to Grooming and Handling
Start grooming early, keep it short and positive, and handle paws and ears daily. Here's how to raise a puppy who enjoys being brushed and handled.
By Matt, founder · 28 February 2026 · Lived-experience guidance, not medical advice.
The key to a puppy who tolerates grooming is to start early, keep every session short and rewarding, and handle them gently all over long before they actually need a full groom. A puppy who learns that brushes, combs and paw-touching mean treats and calm will be far easier to care for, and far happier at the vet and groomer, for life.
The puppy weeks are a golden window. Get handling right now and you head off years of struggle; leave it too late and a wriggling, snapping adult dog at bath time becomes a real problem. Here's how to do it well.
Start with handling, not tools
Before a brush ever comes out, get your puppy used to being touched everywhere.
- Gently stroke and briefly hold the paws, lifting each one for a second, then reward.
- Touch and lift the ears, lips and around the mouth so checks and teeth-brushing aren't a shock later.
- Run your hands down the legs, belly and tail.
- Do little and often, a few seconds at a time, paired with treats and praise.
Paws are where most dogs are most sensitive, so building tolerance early pays off when it's time for nail trims. Our dog nail clippers range covers the tools, but for now it's all about the puppy learning that paw-handling is no big deal.
Introduce the brush gradually
Once handling is relaxed, bring in a brush:
- Let your puppy sniff and investigate the brush first, with a treat alongside.
- Start with a few gentle strokes on an easy area like the shoulder or back.
- Build up the duration slowly over days, never forcing a full groom on day one.
- Stop before your puppy gets restless, ending on a calm, positive note.
Match the brush to the coat: a soft slicker or grooming glove suits most short coats, while longer or double coats need more. Our best grooming brushes for puppies by coat type guide helps you choose, and you can browse dog grooming brushes to get started.
Keep sessions short and positive
Puppies have tiny attention spans, and a long, fiddly session sours the whole experience.
- Aim for a couple of minutes, several times a week, rather than one long ordeal.
- Pair grooming with high-value treats so it predicts good things.
- Stay calm and upbeat; puppies read your tension instantly.
- If your puppy gets wriggly or worried, slow down or stop, and try again later.
The goal in puppyhood isn't a perfect groom. It's a puppy who learns that being handled and brushed is pleasant and safe.
Don't forget mats, ears and bathing
A few specifics that trip owners up:
- Mats and tangles: long and double coats knot easily. Tackle them gently and early before they tighten, using a dematting comb carefully so you don't tug the skin. Never cut a mat out with scissors, as it's easy to nick the skin.
- Ears and eyes: get your puppy used to having them gently checked and wiped.
- Bathing: puppies rarely need frequent baths, and over-washing strips natural oils. Our how often should you bath a puppy? guide explains the right rhythm.
Build it into daily life
Grooming tolerance grows out of everyday calm handling, not just dedicated sessions.
- Touch paws and ears casually during cuddles on the sofa.
- Reward settled, relaxed behaviour around brushes and combs.
- Use calm, structured activities like a slow feeder elsewhere in the day to build a generally settled puppy who copes better with handling.
- Keep first experiences with the groomer or vet brief and positive.
If your puppy reacts strongly, freezing, snapping or panicking, to being touched in a particular spot, don't force it. That can signal pain or fear, and it's worth a quick check with your vet or a qualified positive-methods behaviourist to rule out a problem and get tailored advice.
Explore the full dogs range for grooming kit, and the new puppy hub for more on raising a confident, easy-to-handle dog.
Common questions
When should I start grooming my puppy?
Begin gentle handling and short brushing sessions as soon as your puppy is settled in, well before they need a full groom. Early, positive experiences make grooming much easier for life.
How do I get my puppy used to having their paws touched?
Handle paws little and often, lifting each one briefly and rewarding with a treat. Build up slowly over days so paw-touching, and later nail trims, feel completely normal.
How long should a puppy grooming session be?
Just a couple of minutes, several times a week, is ideal. Stop before your puppy gets restless and always end on a calm, positive note rather than pushing for a full groom.
My puppy hates being brushed. What am I doing wrong?
Often it's too much too soon. Go back to gentle handling, let them investigate the brush with treats, and keep sessions tiny. If they react strongly or seem in pain, check with your vet.
About the author
Matt — founder, Everypaw Supply Co
Matt started Everypaw Supply Co to make getting pets the good stuff simpler and fairer. Everything in these guides comes from real life with pets and a lot of trial and error — it's practical guidance, not veterinary advice. If a guide gets something wrong, tell him directly.